Website positioning in Mallorca, measurable from the first month.
Your website should be your best salesperson: it works in August, never calls in sick and answers before anyone else. If it doesn't bring you customers, here you'll see why, what it costs to fix and how to choose who does it. With numbers, not promises.
What a search engine positioning company actually does.
Five fronts. Anyone selling you “ranking first on Google” without naming them is selling you something else.
The red flags, so you can spot them straight away: guaranteed positions, “listings in hundreds of search engines”, impression reports that never say how many customers you gained, 12-month lock-ins.
Technical audit
Speed, indexing, architecture, mobile. If Google can't read your website, everything else is decorating a closed shop window.
Keywords by intent
Not “lots of visits”: the exact searches your customer makes when they want to buy. In Mallorca they change by season and by language.
Useful content
Pages that answer what your customer asks better than anyone else on the island. It's what Google rewards and what AI cites.
Local SEO
Google Business Profile, reviews, searches by town. For an island business, the fastest return.
Authority
Mentions and links from relevant Balearic media and websites in your sector. What separates page 4 from page 1.
How long until it delivers results?
First clear movements in 3 to 6 months; page 1 in 6 to 12. What sets the pace:
- The technical state of your website. A healthy site runs; a broken one gets fixed first.
- Your real competition. “Plumber Sineu” is not the same game as “hotel Palma”.
- Your authority. It's built with mentions and links, not shortcuts.
The calendar here is different: tourism sectors play for the searches from April to October, but those positions are won in winter. Starting in May is arriving late.
See what your customers are searching for right now.
Type what you sell and I'll show you the real searches Mallorca is making on Google — live, not a canned report. It's the demand you compete for every day, whether you tap into it or not.
Demand explorer · Mallorca
How to choose a positioning company (even if you don't choose me.)
The table I'd use to evaluate any proposal. Including mine.
| Criterion | What to demand | Red flag |
|---|---|---|
| Real cases | Growth figures: traffic, leads, sales from real clients | Logos without data, “confidential clients” |
| Method | What they'll do in the first quarter and why | “We have our own secret technique” |
| Reports | Business KPIs: calls, bookings, quote requests | PDFs of impressions and “engagement” |
| Who does the work | Talking directly to whoever works on your account | The salesperson vanishes after you sign |
| Diagnosis | An initial audit with concrete actions before quoting | A fixed quote without looking at your website |
| Content | Based on search intent and your business | Generic AI articles by the kilo |
| Commitment | Renewal earned every month | 12+ month lock-in with penalties |
Showing up on Google is no longer enough.
When someone asks ChatGPT for a positioning company in Mallorca, the assistant answers with specific names. I've checked it with my own clients' searches: AI is already handing out recommendations. Working to be on that list is called generative positioning, and it's included in my service.
How it works, explained in depth: getting visible in ChatGPT, Perplexity and Gemini · SEO vs AEO vs GEO.
Where it pays off most in Mallorca.
Hotels, restaurants, clinics, estate agencies, law firms, renovations, nautical, online retail. Three island particularities almost nobody works on:
- Seasonality: what you invoice in August gets positioned in November.
- Multilingual: part of your customer base searches in English or German from the island itself, and almost nobody answers them.
- Town by town: “fisioterapeuta Inca”, “gestoría Manacor”. Small searches, big total, minimal competition.
The uncomfortable truth: if you need revenue next month, SEO isn't your first investment. That's what SEM is for: Ads for today, SEO so you depend a little less on paying each month.
How I work on website positioning.
1. Free diagnosis
Your website, your Google Business Profile and your real competition, before we talk money.
2. Quarterly plan
What gets done, in what order and what we expect from each action. In writing.
3. Direct execution
I do it myself. You talk to me from start to finish.
4. Monthly report with business data
Calls, forms, bookings. Impressions don't pay wages.
Before hiring, ask this.
How much does it cost to rank a website in Mallorca?
Local SME: between €350 and €800 a month depending on competition and scope. Online shop, multilingual or national scope: between €600 and €1,500. One-off audit: between €500 and €2,000 depending on the size of the site. Be equally wary of €99 SEO and of €3,000 SEO that isn't justified line by line.
How long until you see results?
First movements between months 3 and 6; page 1 between 6 and 12. If Google already shows you in searches (even on page 3), timelines shorten: there's a base to work from.
Do you guarantee the first position?
No. Google isn't controlled, it's worked on. What I do sign up to: a written method, total transparency and measurable progress every month. No lock-in: if you don't see value, you leave.
SEO or Google Ads?
Ads produces from day one and dies when you stop paying. SEO takes months and stays. The usual combination in Mallorca: Ads for the season that's upon you, SEO so you need less Ads the next one.
What happens if I stop investing?
Positions hold for a while and erode as your competition pushes. It's not a tap that shuts off: it's a tank that stops filling.
Consultant or agency?
Big team and mass production: agency. Judgement, direct contact and knowing who touches your website: SEO consultant. If your project isn't a fit for me, I tell you on the first call and refer you out.
Does it help you appear in ChatGPT and AI answers?
Yes, and it's where you can get there fastest because almost nobody on the island works on it: citable content, a well-defined entity with structured data and presence in the sources assistants consult.
Shall we see what's holding your website back?
First assessment by video call, free and no obligation. You leave with a clear diagnosis, whatever you decide.