Five services. One shared judgment.
SEO, digital marketing, web design, audiovisual production and SEM campaigns. All under one approach: strategy first, clean execution, clear metrics. I work solo or alongside your team. No agencies, no middlemen, no surprises.
Most digital projects fail not for lack of talent, but for lack of coherence between the pieces. SEO on one side, web on another, ads on another. Not here.
What I do well.
Each of these services works on its own. But their real value shows when they're combined. A good website without SEO underperforms. Good SEO without a fast website underperforms. A good ad with a mediocre landing page burns money.
SEO Consulting
Organic ranking for businesses that want to show up on Google without paying for every click. Technical audit, optimized content, link building and local SEO in Mallorca.
See SEO service 02Marketing Consulting
Strategy and direction for your digital marketing. Diagnosis, strategic plan, KPIs, coordination of team or agencies and project management. For businesses that need a head, not just hands.
See marketing service 03Web Design
Professional WordPress + Elementor websites built to sell, not to decorate. Optimized for SEO from day zero, fast and free of generic templates. WooCommerce up to 200 products.
See web design service 04Audiovisual Production
Corporate video, social content, interviews and ads. Agile production with a marketing focus. One brief for ad, video and landing page when it fits your system.
See audiovisual service 05SEM & online advertising
Campaign management on Google Ads and Meta Ads. Fixed monthly fee, no lock-in. Free initial audit, ongoing optimization and reporting you can actually understand.
See SEM serviceNeed something different?
If your project doesn't fit any of the above but has to do with marketing, web or audiovisual, write to me. If it's not my thing, I'll refer you to trusted professionals in Mallorca.
Let's talk on WhatsAppHow the pieces fit together.
You don't have to hire every service. But if you do, you get them coordinated out of the box. Same judgment. Same brief. Same strategy conversations.
Web + SEO
The website is born optimized. SEO isn't "added at the end". Structure, schema, speed and information architecture worked from the very first wireframe.
SEM + Web + Video
The ad promises one thing, the landing page delivers the same, and the video creative reinforces the message. Total coherence. That multiplies ROAS without touching the budget.
Marketing + Everything above
Marketing consulting is the head that coordinates. It defines what's needed, in what order and with what goals. The other pieces are execution of that strategy.
The services reinforce each other. A fast website ranks better in SEO. Solid SEO lowers the cost per click in SEM. A good video lifts the landing page's conversion. When one person thinks through the whole system, everything fits.
Four principles I apply to everything.
Strategy before execution
Before doing anything, we talk: what for, who for, what the other side expects. If that conversation doesn't happen, it doesn't matter how good the execution is afterwards.
Always direct contact
You deal with me from start to finish. No sales department greeting you, no junior you get handed off to. That means I reply more slowly than a 20-person agency, but better.
Clear metrics, no smoke
I don't send you a PDF of vanity metrics. I give you the number that matters: what we've done, what worked, what didn't, and what we propose for the next month.
Honesty before the sale
If your project doesn't need what I offer, I'll tell you. If it fits a collaborator of mine, I'll refer you. My credibility depends on not selling what isn't needed.
I work in three different ways.
One-off project
Something specific with a beginning and an end: a website, an SEO audit, a corporate video, a campaign launch. Fixed budget, clear timelines, defined deliverables.
Monthly retainer
When you need ongoing work: SEO month to month, campaign management, website maintenance. Fixed fee, no lock-in, cancel whenever you like with one month's notice.
Collaboration with your agency
Sometimes you already work with an agency and need reinforcement on something specific: technical SEO, web optimization, audiovisual creative direction. I collaborate as an external freelancer under NDA or white-label, without stepping on whoever's already inside.
Hi, I'm Rubén Romay.
My path was audiovisual first, marketing next, SEO last. Over 10 years in marketing agencies in Mallorca. That path is what lets me offer these five services under one shared judgment: visual care, strategic judgment and technical rigor.
Have a project in mind?
You don't need to know exactly what you need. The first call is a diagnosis, no commitment. From there we leave with a clear plan and, if we're a fit, a proposed quote.